Capability
Customer tiers
Movement up and down the ladder is automatic, triggered by single-transaction value, lifetime turnover, points earned or items bought. Products and categories can be excluded from the calculation.
A tier that visibly moves is worth more to a regular than a flat discount they stop noticing.
At a glance
- What moves a tier
- Transaction value, turnover, points, or item count
- Direction
- Both — status can fall as well as rise
- Exclusions
- Named products and categories can be left out
- Effect
- The accrual rate follows the tier
Updated
What you can do with it
Four things this capability is actually used for, in the programmes running today.
Automatic promotion
Status rises the moment the threshold is met, with no manual review.
Automatic demotion
Status falls again on your rules, so the rate reflects current behaviour.
Four triggers
Single-transaction value, lifetime turnover, points earned, or items bought.
Excluded categories
Leave regulated or low-margin goods out of the calculation entirely.
Where it fits
One profile behind every part
Every capability reads and writes the same customer profile, so a shopper who joins through a wallet card, moves up a tier and redeems a voucher is one record, not three.
That is also why a merchant can start on 7Stamp and move to 7Bonuses without re-enrolling anybody: the profile and the balance stay where they are.
Common questions
What is 7Bonuses?
7Bonuses is a points and cashback loyalty engine. It holds the rules, the customer profile and the balance, and delivers the card to the shopper as an Apple Wallet or Google Wallet pass or inside a chat bot. Merchants run it on hardware they already have.
Does the shopper need to install an app?
No. The shopper scans a QR code, signs in with Apple ID or Google ID, and the card lands in their wallet. In markets where messengers dominate, the same card lives inside a chat bot instead.
Do we have to integrate with our POS?
Only if you want to. Four of the six identification methods need no POS integration at all: a wallet card with a staff scanner, a bank payment terminal, a QR code printed on the receipt, and a fiscal receipt scanned by the shopper.
How long does a launch take?
The baseline setup runs the same day: create the programme, place a QR code at the counter and give staff the scanner app. Programmes with tiers, exclusions and rule priorities are configured together with our team.
Can staff spend a customer's balance without them?
No. Nothing is deducted without the shopper's own authorisation. This is the difference from the loyalty tab built into most cash registers, where a cashier can quietly move points to their own card.
Next step
Try it on one location first
Launch with a single rule, then add the rest as the programme earns them.